--- title: DSW — Floor Display description: Temporary floor display made of corrugate to merchandize accessories for the 2023 holiday season. image: https://www.launchpointretail.com/hubfs/DSW%20Holiday%20Floor%20Display.png --- [![LPR Logo](https://www.launchpointretail.com/hubfs/4871505/LPR/LPR_logo-mascot.svg)](https://www.launchpointretail.com/) - [What We Do](https://www.launchpointretail.com/capabilities) - [Our Work](https://www.launchpointretail.com/our-work) - [Insights](https://www.launchpointretail.com/insights) - [About Us](https://www.launchpointretail.com/about) - [Contact](https://www.launchpointretail.com/contact-us) - [What We Do](https://www.launchpointretail.com/capabilities) - [Our Work](https://www.launchpointretail.com/our-work) - [Insights](https://www.launchpointretail.com/insights) - [About Us](https://www.launchpointretail.com/about) - [Contact](https://www.launchpointretail.com/contact-us) # DSW — Floor Display ![DSW Holiday Floor Display Corrugate](https://4871505.fs1.hubspotusercontent-na1.net/hub/4871505/hubfs/DSW%20Holiday%20Floor%20Display.png?width=1200&length=1200&name=DSW%20Holiday%20Floor%20Display.png) The holiday season is the perfect time for retailers to use floor displays to bring attention to products that are ideal for gifts. DSW had a gap in their holiday merchandizing plan, and IDD delivered just what they needed in quick order.  ## Opportunity For the 2023 holiday season, DSW needed a quick addition to their displays. They wanted a temporary display to market accessories on the store floor. They turned to InStore Design Display to deliver a cost-effective solution after their first bid from another vendor gave them extreme sticker shock. ## Solution Based on DSW’s specifications, IDD’s creative team designed a two-sided tree-shaped corrugate display with flexoprinting that could be printed, die-cut, assembled, kitted, fulfilled, packed, and shipped for one-third of the previous vendor’s bid. ## Highlights The project tapped IDD’s design, kitting, and fulfillment capabilities. IDD shipped 500+ displays to DSW stores across the U.S. > “The tree looks AMAZING.” > > – Chris Rehkopf, Senior Manager, Visual Merchandising & Operations | DSW > “So sweet, nice job, guys.” > > - Saul Ortiz, Head of Visual Merchandising & Operations | DSW ### Subscribe Here Stay up-to-date on what's happening on our podcast and blog. ### [2 min read ![Major Wireless Carrier — Countertop Display](https://www.launchpointretail.com/hubfs/image%20(2)-1.png) Permanent Display Major Wireless Carrier — Countertop Display](https://www.launchpointretail.com/our-work/major-wireless-carrier-countertop-display) ### [7 min read ![Thinx® by Kimberly-Clark Corporation — End Cap Display](https://www.launchpointretail.com/hubfs/Thinx%20End%20Cap%20Display.png) Temporary Display Thinx® by Kimberly-Clark Corporation — End Cap Display](https://www.launchpointretail.com/our-work/thinx-by-kimberly-clark-corporation-end-cap-display) ### [2 min read ![Garmin Astro — Countertop Display](https://www.launchpointretail.com/hubfs/Garmin-Astro-01.jpg) Acrylic Garmin Astro — Countertop Display](https://www.launchpointretail.com/our-work/garmin-astro-countertop-display) ![](https://www.launchpointretail.com/hubfs/4871505/LPR/LPR_icon-mascot.svg) ## Ready to elevate your retail experience? [![LPR Logo](https://www.launchpointretail.com/hubfs/4871505/LPR/LPR_logo-mascot.svg)](https://www.launchpointretail.com/) 6324 North Chatham Avenue, Suite 213 Kansas City, Missouri 64151 [trevorl@launchpointretail.com](mailto:trevorl@launchpointretail.com)  - - - ### Stay up-to-date. Subscribe here to join the LPR community and get our insights on what's ideal for your retail display and environment experience! - [What We Do](https://www.launchpointretail.com/capabilities) - [Our Work](https://www.launchpointretail.com/our-work) - [Insights](https://www.launchpointretail.com/insights) - [About](https://www.launchpointretail.com/about) - [Contact](https://www.launchpointretail.com/contact-us) © 2026 Launch Point Retail [Privacy policy](https://www.launchpointretail.com/privacy) [Terms](https://www.launchpointretail.com/terms-of-service)